On May 30th 2010, Times Research gave two awards to Accurate Institute of Management and Technology, Greater Noida. The two awards viz. "Best Placement amongst Management Institutes in Delhi/NCR" in the light of 100% placements in leading organizations including Bank of Maharashtra and "Best Institute in Academic Excellence" in Delhi/NCR were given in the light of various initiatives in the area of academics. The award was received by the Group Director Ms. Poonam Sharma at a gala function held at Gurgaon and was honoured and privileged to have received the award from Ms. Kiran Bedi.

On March 12, 2010 the students contributed and participated in the annual event "Celebrations 2010" organized in the campus in the light of 100% placement of the students from Accurate family. The students organized a wonderful programme having an optimal blend of the east and the west. the programme of the students was followed by the gracious presence of the leading Poet Dr. Kumar Vishwas who left a mark in the annals of history by delivering a scintillating performance leaving the students and audience spellbound by his excellent performance.

On Feb. 25, 2010, Mr. Vimal Babu, Assistant Professor (HRM) informed all faculty members about the publication of his article on www.indianjournals.com . The link of his research paper is as mentioned below.

http://www.indianjournals.com/ijor.aspx?target=ijor:glogift2k7&volume=1&issue=1&article=chap026

On Feb. 10, 2010, Prof. (Dr.) S.K. Jain, Professor in Economics & Chairman, Entrepreneurship Group, Department of Management Studies, Indian Institute of Technology, Delhi (An expert in the arena of Intellectual Property Rights (IPR)), Patents, copyrights etc. visited our campus for a special lecture on the broad theme "Indian SMEs: Success Strategy through IPRs".

On August 17, 2009, the 4th orientation programme was conducted for the PGDM, PGDM-MM, PGDM-IB, PGCM (RM) students. The orientation program was graced by the Chief Guest Mr. Vijay Ahooja, Director (Consulting) SAP India who delivered tthe keynote address. The new students were also addressed by the guests of honour Mr. Rajeev Shekri, Vice President of Dhrovv India Ltd. (White Tiger) and Mr. Jaynendra Singh, Assistant Vice President, Educomp Solutions Ltd. The function was addressed by Professor (Dr.) Jitendra K. Das, Director Accurate Institute of Management and Technology and Professor (Dr.) Devendra Pathak, Director, Accurate Business School. The pre-lunch session of the three day orientation function ended with the vote of thanks by Ms. Shiva Sharma.

On August 11, 2009, Mr. M G. Sanghvi, Executive Director of Bank of Maharashtra along with his wife and Mrs. Deepika Sanghvi inaugurated the extended campus of Accurate Institute of Management and Technology and addressed the students on the orientation day for the students of Accurate Business School

On June 13th 2009, the newsletter was released which is the compendium of the various news and events. Downloadable copy of Newsletter is available at www.accurate.in/newsletter.pdf.

On June 2nd 2009, the Post Graduate Diploma in Management (Marketing Management) i.e. PGDM (MM) course was added to the list of courses offered by the Institute after getting the approval from All India Council for Technical Education i.e AICTE, MInistry of HRD, Govt. of India.

On May 30th 2009, Ms. Poonam Sharma, Group Director received the "Best Woman Entrepreneur" Award and the Award for "Corporate Excellence" in the light of her outstanding performance.

On May 28th 2009, the corporate movie of the Institute was released to provide a glimpse of the campus life to the students, prospective recruiters and the strong alumni.

On May 21, 2009, Accurate Institute of Management and Technology announced regarding the MOU signed with University of Adelaide, Australia to provide better global exposure to its students. Accurate Institute of Management and Technology shall sign up more MOUs with various leading international institutions and/or universities to faclitate the cause of global exposure, academics, research, consulting, MDPs/ training etc. Accurate is committed to the cause of excellence in the various domain areas of academics, research, conulting, training, entrepreneurship development and placements etc.

On May 20, 2009, Accurate Institute of Management and Technology announced regarding the MOU signed with University of Auckland, New Zealand to provide better global exposure to its students. Accurate Institute of Management and Technology shall sign up more MOUs with various leading international institutions and/ or universities to faclitate the cause of global exposure, academics, research, consulting, MDPs/ training etc. Accurate is committed to the cause of excellence in the various domain areas of academics, research, conulting, training, entrepreneurship development and placements etc.

On May 19, 2009, Mr. Durjay Puri gave a corporate presentation to all faculty members and shared his knowledge regarding how AXYLYN software can be implemented so as to radically revolutionise and transform the delivery mechanism of the faculty members in the classroom and to facilitate the lecture retrieval process by the students by retrieving the entire video of the lectures delivered in the class.

On May 18, 2009, Accurate Institute of Management and Technology announced regarding the MOU signed with Nanyang Business School, National Technological University, Singapore to provide better global exposure to its students. Accurate Institute of Management and Technology shall sign up more MOUs with various leading international institutions and/or universities to faclitate the cause of global exposure, academics, research, consulting, MDPs/training etc. Accurate is committed to the cause of excellence in the various domain areas of academics, research, conulting, training, entrepreneurship development and placements etc.

On May 16-17, 2009, Accurate Institute of Management and Technology participated in the EDUCATION BOUTIQUE 2009, - India's largest education fair as claimed by Education Times- The Times of India Publication at Hotel Ashoka, Chanakyapuri, New Delhi between 10 am to 8 PM. Students and their parents were invited to visit the ACCURATE stall and meet the counsellors and officials. The stall was visited by students, parents and leading corporate doyens including Mr. Puneet Bhagchandani -Director -Head of Risk -India, worldwide Risk and Information Management from American Express (India) Pvt. Limited and Professor Mikko J. Ruohonen, Professor and Director of Business and Information Systemsfrom CIRMI i.e. Centre for Research on Information, Customer, and innovation Management, Department of Computer Sciences, University of Tampere, Finland.

On May 09, 2009, the MDP cell organized "CASE TEACHING WORKSHOP FOR MANGEMENT TEACHERS". The "Case Teaching Workshop for Management Teachers" was organized by Professor Jitendra K. Das who was assisted by Professor Vinay Jha and Dr. Rana Singh. We take this opportunity to extend our sincere thanks to various organizations for nominating their faculty members to attend the above workshop from different parts of India. We also extend thanks to the faculty members, sponsoring organization and oficers. Special Thanks goes to Tata Mc-Graw Hill for sponsoring the event to make it a grand success and leaving wonderful memories of charged-up deliberations. We look forward to organize similar events to sensitize academia and the corporate world about the case teaching method, nuances, intricacies, modalities etc.

On May 08, 2009, the Faculty members congratulated Mr. Gaurav Khanna, Alumnus of 2006-2008 batch PGDBM from Accurate Institute of Management and Technology who was working with Ogilvy and Mather, India at Bangalore for his work on the poster at Bangalore which was shortlisted for the coveted international CLIO Awards of USA in the Posters Category on peace theme published in Corporate Chhattisgarh. For more details please visit http://www.clioawards.com/shortlist/pdfs/Shortlist_2009_TT.pdf. The final Awards were declared on 11th May 2009. His work is one of the Clio 2009- Nine shortlisted entries which has reduced India's tally by half. The Clio Awards, which is celebrating its 50th anniversary, has announced the shortlists for the year 2009. India has managed a total tally of nine shortlisted entries this year, with agencies such as Publicis Ambience, O&M, Leo Burnett and Contract figuring in the final tally apart from Ogilvy and Mather. Publicis Ambience leads the pack with three shortlists, whereas the others have two each. We Congratulte Gaurav Khanna on his sincere achievements and wish him all success in his future endeavours.O&M has two shortlists to its credit. These are for its work for Corporate Chhattisgarh, titled Peace Initiative in the Poster – Campaign category and for IBM, titled Verb Dictionary, in the Print: Direct Mail – Single category. The latter has also won a bronze in the Direct - Dimensional Mail category in Goafest this year.As for jury members from India, this year only two have made it to the list, compared to four members in last year's panel. This year, Senthil Kumar, executive creative director, JWT India will judge the Radio category, whereas Ravi Deshpande, chairperson and chief creative officer, Contract Advertising, will judge the TV/Cinema/digital category. The awards ceremony is took place at the Hard Rock Hotel and Casino in Las Vegas on May 12-14, with awards being given out for 13 categories.

In May 2009, Accurate Institute has been ranked among Top 50 B-Schools in India by an independent Rating Agency. Accurate has been acknowledged for its sincere contributions to the field of academics, research, consulting and MDPs. This has added more feathers to the cap in continuation to the two recent awards won by Accurate Institute of Management and Technology

On May 01, 2009, the students of PGDM, PGDM(IB) and PGCM (Retail Management )went for Summer Internship Program which is an integral part of their curriculum to provide them the real life exposure to the corporate world. The Accurate Family congratulates the students wishing them best of luck to focus on receiving inreased number of pre-placement offers in line with the trend in the previous years. We take this opportunity to extend our sincere thanks to the HR Managers of the various leading corporate houses. The detailed list of companies which recruited our students for summer/final placements is mentioned on the link http://www.accurate.in/therecruiters.htm .

On April 18, 2009, the students of the PGDM programmes visited the Mother Dairy Plant at Delhi organized under the supervision of Mr. Animesh Singh, Head-Student Affairs Cell. The students enjoyed the visit and got exposure to the various production processes at the Mother Dairy Plant at Patparganj, New Delhi.

On April 11, 2009, Industrial Visit was organized to Sheela foams Pvt. Ltd. (Sleepwell) after kind approval by Cdr. Ashok Sharma, AGM (P&A) North Zone.

On April 10, 2009, Mr. Tushar Pandey, Executive Vice President and Country Head - SIG, Yes Bank delivered a special lecture on "Public Private Partnerships". The lecture enlightened the students about the various minute intricacies and modus operandi of Public Private Partnerships. He focused on the exponentially emerging job opportunities in the various sectors including finance, and banking sector as well. Mr. Tushar Pandey is Executive Vice President & Country Head- Strategic Initiatives & Advisory Government (SIG), YES BANK. He has been responsible for establishing this division as a key enabler of YES BANK's Knowledge Banking approach and leads the Strategic Government Advisory & Development Research & Advisory focus of the group. As Country Head, he has also overseen significant Advisory, Knowledge Partnerships, Publication, Papers and strategic thought leadership initiatives with various governments and industry organizations. Under his esteemed leadership SIG has also undertaken prestigious advisory work with governments, including Central Government Ministries, several state governments and other development authorities encompassing governance reform, policy advisory, Public Private Partnership (PPP) among others. Recently, Indira Group of Institutes, Pune honoured him with the ‘Indira Super Achievers Award’. His areas of interest include Governance, Agr-ibusiness, Alternate Tourism (& ecotourism) , PPP, Financing Models for Sustainable Development and Community participation, Infrastructure Privatization and Project Finance. He has over 13 years of experience in various capacities in leading organizations like Rabo India Finance, IL&FS, ANZ Grindlays- Investment Bank and Reliance Industries. He holds an M.Sc. (H) Economics and B.E. Mechanical Engineering from BITS, Pilani.

On March 24, 2009, guest lecture was delivered by Mr. Alok Agarwal (Ex- E.D. Polar Industries Limited). The topic of his special lecture was "SURVIVAL STRATEGIES FOR INDIA INC. IN GLOBAL MELTDOWN/ECONOMIC SLOWDOWN, IMPACT ON IB AND FUTURE OF ORGANISED RETAILING."

On March, 11, 2009, Holi was celebrated with much fanfare and best wishes were extended to the faculty members, staff and the students.

On March 07, 2009, Shahed Karim was nominated as the 'Best Student' for the Best Management Student Award organized by the Noida Management Association, Noida.

On March 06, 2009, Ms. Nidhi Khurana, Assistant Professor in Information Technology, contributed her paper which was accepted for presentation in the conference organized by Thapar University, Patiala. Her research paper has also been accepted in an international conference scheduled to be held in Las Vegas, USA.

On March 03, 2009, Blood Donation Camp was organized at the Institute in association with the Rotary Club with the spirit to contribute to the corporate social responsibilities by helping the medical world in saving more lives. Volunteers desirous to donate blood may get in touch with any member of the Student Affairs Cell or the Head -Student Affairs Cell, Mr. Animesh Singh.

On Feb. 27, 2009, Mr. Animesh Singh, Head of Students Affairs Cell shared the news with delight and wished goodluck to students for their future endeavours regarding the prizes and accolades being won by our students outperforming the students of various other B-Schools in the recently concluded event Sankalp at GL Bajaj Institute of Management, Greater Noida, U.P.. The first prize in the event Brand Equity-A quiz on brand awareness was won by the team of Manish Kumar Sahoo and Prashant Priyam both from PGDM batch 2008-10. The second prize in the event Brand Equity-A quiz on brand awareness was won by the team of Satyaban Behuria and Shahed Karim. The second prize in the event Think a toons-Extempore was won by Satyaban Behuria. The first prize in the event Tycoons-Business Plan was won by the team of Shahed Karim and Satyaban Behuria. The second prize in the event Dumb Charades was won by the team of Shahed Karim, Gulzar Pradhan, and Santosh Kumar Behera all from PGDM 2008-10. The accomplishment of the students helps them them in getting motivated for the journey of success to achieve new heights leaving behind the various competitors.

On Feb. 11, 2009, the Institution felt honoured with the gracious presence of "ALLAN C.A. PAREIRA", Chairman and Managing Director of Bank of Maharashtra during his second visit on our Campus to inaugurate the "Seminar Hall" and two "Conference Rooms" with world class facilities and delivered the "Inaugural Session" on "Contemporary Banking" . In his previous visit, Our PGDM batch students of 2008-2010 were deeply inspired by his motivating and scintillating address to the students. The students were deeply motivated and impressed by the brilliance of his personality and the everlasting impact of his words of wisdom. Mr. C.L. Sharma, Chairman welcomed the Chief Guest and shared his vision and mission about the growth trajectory of the institution by taking it to new heights in India and abroad.

In Feb. 7, 2009, Accurate Institute, Greater Noida was awarded "Best Management institute" & "Best Campus" awards in recently held, All India AChievers Conference's Rashtriya Shiksha Shiromani awards. Amidst the gathering of some of most well known names in their realm of their activity, Accurate Institute of Management and Technology, Greater Noida has again carved its own niche and identity amongst most of educationists, Management Institutes, schools, colleges, various training institutes, teachers and principals from across the nation. Exploring the “New vistas of knowledge, and the role and responsibilities of educational institutions”, Accurate Institute of Management & Technology bagged two Rashtriya Shiksha Shiromani awards in a row on Saturday, February 7, 2009 at the59th All India Achiever’s Conference, in recognition to its overall performance in different domain areas of management .“Best Management Institute” & “Best Campus” were awarded to Accurate Institute Of Management & Technology, Greater Noida and it was collected by Ms. Poonam Sharma- Group Director, of the Institute. The young group director, with looks of a student herself, believes, management learning should be with latest technology along with ethics and right human values addressing the audiences all set to conquer the eye of every individual present in the auditorium, focused on knowledge on a wider perspective and stressed for the initiative to be taken to bring about a change in the scenario in which industry and educational institutions become part and parcel of each other. “It is not only creating masterminds of engineering, technology & management, but making learning at Accurate a life changing experience” said the young lady.The Institute has been consistently delivering its best in all areas of imparting quality education, research, consulting, placements and other allied areas and delivering management education as management of life to all, in overall development of the person and the personality along with the nation and nationality. Special features includes focus on achieving 100% placement, online course management system and being the first to introduce foreign study tour to our students.

The Institute received the "Best Business School Award" in recognition to its overall performance in different domain areas of management at the recently concluded "All India Achievers Conference". The "Shikhsa Shiromani Award" was also bagged by the Institute. The Institute has been consistently delivering its best in all areas of imparting quality education, research, consulting, placements and other allied areas.

In Jan. 2009, the Senior students of PGDM 2007-09 bagged several job offers with leading oganizations across different sectors including banking, FMCG, and various other allied sectors. Our heartiest congratulations to all the students bagging excellent placements to bring laurels to the Institution. We wish them a happy and prosperous career. The dedicated team of members in centre for corporate relations have always been working on maximizing the opportunities for placements with good companies.

On Dec. 13, 2008, the students of PGDM, PGDM(IB) and PGCM(Retail Management), the students went for "Industrial Visit" to Dabur India Limited at Sahibabad and Global Autotech limited, Greater Noida in concomitance to our sincere endeavour to provide corporate exposure to the student managers. The students had a wonderful learning experience in the company of faculty members coordinated by Mr. Animesh Singh, Head-Students Affairs Cell. The Centre for Corporate Relations Department has been consistently contributing to the various processes of providing exposure to the students.

On Nov. 25, 2008, "Jagran"-A spiritual event was organized.The students on campus enjoyed spiritual flavour as they participated in the Three Hour event to strengthen their religious and spiritual values. We at Accurate believe in strenghtening the intellectual as well as the spiritual domain of the students to provide them the power of intellect and spirutuality to outperform in all areas.

On Nov. 14, 2008, Professor Fabio Sdogati, Full Professor from Milano Italy delivered a Special Lecture on "How to do business in Europe".Currently he is Professor of International Economics at the Politecnico di Milano, which he joined in 1990. Between 1993 and 1996 was also Associate Professor of Monetary Economics at University of Parma.Between 1985 and 1990 taught International Economics in the United States, with two major interruptions: in 1987-88 was Jean Monnet Post-Doctoral Fellow at the European University Institute (Fiesole), and in 1989 was Research Associate at the Schuman Center at the same institution. He is on the Faculty of MIP since 1992 as an Instructor of International Economics.

On Nov. 13, 2008, the process for assisting the students in Summer Placement/Internship to be undergone by every student in the forthcoming year was initiated by the Placements team under the dynamic leadership of Dr. Neeraj Sabharwal, Director-Centre for Corporate Relations and her team members.

On Nov. 08, 2008, the faculty colleagues joined the director in congratulating Mr. Akhilesh Barve, Associate Professor in Management on publication of his research article in 'European Journal of Industrial Engineering' on the topic "The role of human factors in agile supply chains". Download Abstract

On November 6th, Online Course Management System was implemented to facilitate the teaching and learning process beyond the classroom on the lines of the premier B-Schools of India and abroad. The Institute has been consistently delivering best quality services to facilitate technology enabled learning environment to produce world class techno-business managers. The online course management system will provide a catalytic boost to the teaching and learning process thereby ensuring exponential improvement in the delivery of quality content of domain knowledgeof various areas in management to the students.

On October 27th, Deepawali, the festival of lights was celebrated by worshipping lord Ganesha and Godess Laxmi. The top echelons of management extended best wishes on the occasion of Deepawali to all Students and Faculty Members. The occasion was made memorable by distribution of sweets, gifts and festival greetings.

During September 29th -October 5th, 2008 Mr. Animesh Singh, Sr. Lecturer in Management, attended a Faculty Development Programme on "Strategic Management" sponsored by All India Council of Technical Education, Ministry of HRD, Government of India, at IIM Lucknow.

On 13th September, 2008 the Senior Students of PGDM (2007-09) batch gave a warm welcome to the freshers i.e. the students of PGDM (2008-10), PGDM(IB)(2008-2010), PGCM(Retail Management)(2008-2009) in continuation with the rich and varied culture and tradition at Accurate Institute. The seniors and juniors gave a great show by their combined efforts and participated in various cultural programmes followd by delicious and sumptuous dinner to leave the sweet memories of this memorable day in the annals of history. The day became more memorable in the light of the fact that the seniors shared the quantum leaps that the Institute has made in various domain areas of academics, placements, research etc.

On 3rd September, 2008 Ganesh Chaturthi was celebrated. Lord Ganesha was worshipped in line with the thought process of going ahead with the religious and cultural heritage.

On 17th August, 2008, PGDM Batch went to Singapore for the "Foreign Orientation Program" and attended lecture at National University of Singapore (NUS). The students visited MDIS and various other strategic locations pertaining to academics and Industry.The students had a global level exposure which helps them to become global managers. The Group was led by Ms. Poonam Sharma, Group Director and Dr. J. K. Das, Director(Management). The PGDM students were enthralled by the excellent experience and got international exposure par excellence.

The Two day orientation programme for the batch 2008-10 of course Post Graduate Diploma in Management (PGDM), Post graduate Certificate in Management i.e. PGCM (Retail Management), and Post graduate diploma in Management (International Business) was held on 31st July 2008 and 1st August 2008. The chief guest was Mr. G.P. Rao and the Guest of Honor was Mr. C.K. Kurien. There was huge gathering of students and their parents on this occasion. It was two day event started with Saraswati Vandana followed by welcome address given by our Group Director, Ms. Poonam Sharma. Our esteemed Chairman Shri C.L. Sharma blessed the students with the words of wisdom. The Journal-“Accurate- A Business Review Journal” was launched by the chief guest which marked the beginning of research arena in the Institute’s history. There was an interesting Ice-Breaking Session which gave the real feel of corporate culture to the students.

The MCA Programme was launched by the Engineering Department to impart a dedicated course at masters level in the area of computer applications. The MCA programme aims at developing the best of the software developers and IT Professionals to cater to the exponentially increasing demand of skilled IT professionals. Indian IT professionals have been consistently in demand all across the globe. To leverage the bandwagon of exponentially growing IT and software development, this course has been launched to develop IT professionals par excellence.

On 07th July, 2008 Accurate announced launch of PGDM (IB) batch 2008-2010 to be added in its success stories. . .

On 15th May, 2008 Dr. Jitendra K. Das, Ex-Dean IIM Lucknow Noida Campus joins Accurate as Director to provide his visionary leadership and guidance. Dr. Das has been a renowned personality of his area and has his great contribution in the field of industry and academics.

Accuratians participated in the NDTV Talk Show held at the NDTV Studio in Film City Noida. ,
On 29th Dec 2007, the most colourful & Grand day was celebrated in Accurate Institute of Management & Technology. Event was a perfect amalgamation of various cultural & academicals events like play, dance, fashion show, debate and Business Quiz. This program gives a clear indication that Accurate Institute is doing well in academics as well as cultural events & stands at par with other premium B-Schools.

In devotion of Ma Durga, a ratri jagran was organized by the Institute. Mr. Narendra Chanchal performed on this occasion. Students were on a high and were excited by his spellbound performance.

The retail students participated in a seminar on Retail conducted by Retail Association of India. The students also attended seminar on retail marketing in India.
The students who participated in it were immensely benefited and this gave them a bent of mind for research based thinking.The Seminar comprised of stimulating discussions on various topics related to the challenging retail sector in India today, such as mass, luxury, food and entertainment retailing.

On 28th Sept 2007Mr. Anurag R. Iyer, First year student of PGDM 2007-09 was awarded as the Second best student by Noida Management Association(NMA). The award was presented by Dr. H. S. Anand(Secretary- Urban Development), Mr. P.K. Mishra(Secretary- Government of U. P.), Mr. R. K. Rastogi (President NMA) and Mr. Alok Agarwal (President student Award Committee) & Executive Director, HR, Polar Ltd.

Accuratians Vikrant Negi and Anurag R. Iyer (PGDM 2009) won the First Prize in Inter B-School Quiz organized at Greater Noida.

On 8th Sept 2007,Amidst the scintillating lights and starry evening, the management students celebrated its fun filled fresher party. The party became a great success with the future managers performing at their best.

7th July 2007 was considered an auspicious date. It was appropriately named “Satte pe Satta”. It was an enthralling experience for all who witnessed it. All the students, faculty and visitors were left wanting and more.

On 7th Jan 2007, the best teacher award was given to Mr. M. P. Singh(Asst. Professor, Marketing) Top performing students were also felicitated.

On 20th Oct 2006 and again on 8th Nov 2007 sweets were distributed amongst all the students and staff members on the auspicious occasion of Diwali. The festival worked as an occasion where every body resolved to be correct and truthful.

On 5th Sept 2006 and again in 2007 , the Teacher’s day was celebrated with lot of zest and verve by the students and faculty members. A candle epitomizes hope, optimism and knowledge and so does a teacher. The lines delivered by the students rendered smiles on the faces of the teachers. A short party given by the students reflected their admiration for their teachers.

On 13th Jan 2006, the PGDM students organized a Bon-Fire evening and a proper ritual based programme was successfully completed. 

Forthcoming Activities and events.

The institute plans to organize Seminars on the contemporary business issues. The idea behind the seminar is to familiarize the students more extensively with the methodology of their chosen subject and also to allow them to interact with examples of the practical problems that always crop up during research work.

The Institute proposes to organize national and International level workshops with inputs from Accurate group of companies.

There will be Management Development programmes as well. The program would enable the participants deliberate on the important issues faced by the business these days. The program would involve sessions where topics like good corporate governance, CSR, Sustainable Development, Energy Conservation, Social Development, right of employees and customers, equity in treatment for all.

The emphasis of the Entrepreneurship Development Program is to make the participants aware on the strategic issues involved in the inception of a new business. The importance of a proper strategic intent in the creation and development of new business will be celebrated by discussing examples of business that have evolved from the grassroots level.