Revealing Insights from our Retail Project! PGDM Batch-2023-2025
Our students have completed an in-depth exploration of the retail world, and the results are in!
Discover what they found:
- Visited 5 stores
- Analyzed mall layouts and ambiance
- Uncovered visual merchandising secrets
- Explored product categories
- Observed consumer interactions
- Explored purchasing influences
- Gathered shopper insights
- Evaluated retailer strategies
- Analyzed advertising techniques
- Unveiled the synergy between online and offline marketing.
But that’s not all! They also interacted with brand representatives and executives, discussing their findings and gaining real insight into the retail industry. Stay tuned as we uncover exciting discoveries and secrets behind successful shopping experiences!
- Accurate Group of Institutions